SEO Blog
I open-source my templates and knowledge about SEO and beyond. In case you speak German, there are also some gems on the German version of my SEO blog.
Posts in English
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How to Measure Brand Awareness with Google Search Console for a Financial Brand.
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How to Measure Brand Awareness Without Paying a Market Research Institute – Use Case: ESC Presenting Partner Moroccanoil
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Cookie Consent Management: How to Verify When Your GA4 Tag Actually Is Sent – Step-by-Step Guide with ObservePoint
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My Experience with the Swiss Hosting Provider Cyon: An Honest (and Positive) Review
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Notes from Google Search Central Zürich – 12 of December 2024
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SE Ranking Review: Pros and Cons of This Full-Stack SEO Tool
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No Keyword Data in SE Ranking’s Database. Here’s How to Get Data Without Clicking on Numerous Links.
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How to Manually Add Schema Markup via Custom HTML to WordPress – Without Plugin
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Podcast: Voices of Search – Overcoming Obstacles In Creating Your Personal Brand In SEO (external link)
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Podcast: Voices of Search: How To Build A Personal Brand In The SEO Industry (external link)
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SEO Newsletters to Pitch and Submit Your Articles To: Aka ‘You Just Have to Ask’
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SEO and Content Marketing prices in Switzerland: An overview with real numbers.
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Why a Personal Website Is The Best Thing for Your SEO Career (Article on Sitebulb)
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Free SEO Checklist: Copy my Google Spreadsheet Template
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How to Sort a Table with Multiple Metrics in Looker Studio
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Onboarding form for new SEO client
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Onboarding questionnaire for SEO training [Google Form]
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6 Adobe Analytics Training Resources for Beginners
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Public Speaking Tips: 23 Lessons Learned While Preparing for My First Public Speaking Gig in SEO
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Google Search Central Live in Zürich 2023, 7 talks – 7 take-aways
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Is E-E-A-T also important for websites outside of the YMYL niche?
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ChatGPT for SEO: 7 Use Cases for Local SEO, Tech SEO, and On-Page SEO – With Prompts.
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How to remove autogenerated OceanWP schema from WordPress
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How to Add an Author Box on WordPress Without Plugin.
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SEO: 12 Ways to Improve E-E-A-T for Freelancers
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How to Filter for URL or Page Path in Looker Studio With GA4 Connector.
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SEO: Understanding E-E-A-T in Google’s Page Quality Ratings
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How to Filter for Organic Traffic in Google Looker Studio With GA4 Connector?
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How much does linkbuilding in Switzerland cost?
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Content Marketing: Why You Should Update Underperforming Articles. A Case Study.
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How Long Does It Take to Learn SEO on Your Own?
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Introduction to SEO: Sharing my SEO Training Slides – PPTX and PDF
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How I Stay Up to Date in the Ever-Evolving SEO Space: My Favorite 5 Newsletters – 2022 Update
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Free Excel Template for Your SEO Audit. One Click Download – No Sign-up Required.
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WordPress 6.1.1: Custom CSS Editor Not Showing
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How to Avoid Lazy Loading for a Single Image on WordPress Without a Plugin.
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How to Learn SEO for free: Guides, Courses, Meet-ups, Blogs, and Podcast recommendation
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How Are PDF Files Performing on Google? An SEO Case Study Comparing Click-Through Rate for PDF and HTML Files on SERP.
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SEO for PDF: How to Optimize PDF Files in InDesign
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How to Write With SEO In Mind? A Guide With a Downloadable Cheat Sheet.
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How To Filter HARO Queries With Gmail (Without Spending a Cent on Premium Subscription)
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What Does an SEO Audit With Me Include?