Free SEO Checklist: Copy my Google Spreadsheet Template

Today, I’m sharing with you my Google Spreadsheet checklist.
The checklist has a set of 40 pre-defined questions and covers all aspects of SEO: On-page SEO, technical SEO and off-page SEO.
You can rate each question with pass, fail, or meh. There are three columns for your observations.

Here’s a preview of the SEO checklist:::

On each item, I explain where you can find the specific information:

The template has the following sections:

  • Tech SEO
  • On-page SEO
  • Off-page SEO

How to use this SEO Audit template

  1. Open this link to access the SEO checklist.
  2. Click on [File] and [Make a copy].
  3. Change the logo and style to your liking.
  4. Follow the template, step-by-step. For more details on each line, check out the grey area where I give you instructions.
  5. Save and share with your client or your team.
  6. If you can, buy me a coffee: and share some love on socials.

Are you more an Excel-type of person? Don’t worry, here is the Excel version: Full stack SEO Audit.xlsx

Happy auditing!

Corina Burri

Corina is a SEO professional from Zürich. Since 2016 she's in SEO and has contributed to publications such as SEOFOMO, Tech SEO Tips, or iPullRank. When not grinding, she enjoys exploring Switzerland with her family.

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