Introduction to SEO: Sharing my SEO Training ppt

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The other day, I held SEO training for other marketing colleagues. As I put some thought and time into the presentation, I would like to share it with you as a template. Click on the image or link to download the presentation:

white title "Search Engine Optimization" on black background

SEO Training Presentation (Powerpoint)

Feel free to tweak it to your purpose. If you would like to learn a little more before you hit the download button, here are some FAQs.

What topics are you covering in the SEO training?

I structured the presentation as follows:

  • What is SEO?
  • How does the Google search engine work?
  • Which ranking factors are important? (s of April 2021)
  • Where can you nerd out? (a.k.a literature and blog recommendation)
  • Which free tools will help you do SEO?

How many slides has this SEO ppt?

12 Slides with speaking notes

What is the design style of slides?

Black background and white font. There is no branding on the slides; they are ready to use as a template for your SEO training.

Is the download of this SEO presentation really for free?

Yes, 100% free. No strings attached.

Here’s the link again:

SEO Training presentation (Powerpoint)

If you want to learn more about SEO, I have recently written a guide on how to learn SEO. In case you wonder how long it takes to learn about SEO, I can share my experience: It took me 2.5 weeks (94 hours) to get a hang on basic SEO. And ever since I spend 4 hours weekly in order to keep up to date with recent changes. Here’s how I calculate my time investment.

Sidenote: How to find PowerPoint files on Google search

If you’re searching the web for a specific filetype, there is a handy search operator. Say, for instance, you’re looking for a PowerPoint slide deck about SEO basics. Just type the following query in the search bar:

SEO basics filetype:pptx 

Google will only return results with PowerPoint presentations.

This also works with other file extensions such as pdf, doc for Microsoft Word or xls for Microsoft Excel.

There are a handful of other search operators. I find it very handy to use them. On this Google support site you find an overview.

Have a great day!

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