Industry-specific optimization is key for achieving better results. Read here my tailored industry guides:

SEO for Financial Services
(More guides will be added soon 🕑)

Why industry-specific SEO is important

Each industry has its own set of rules, expectations, and best practices when it comes to SEO. Optimizing your website and content according to your industry is crucial to achieving success online. Here’s why:

  • Tailored Content: Content must meet industry needs. Certain industries, especially those related to health, finance, or legal services (Your Money Your Life – YMYL), require particular attention to authority, trustworthiness, and accuracy.
  • User Intent Varies: Search intent differs across industries. For example, e-commerce users often look for product comparisons or reviews, while B2B audiences might search for in-depth guides or case studies. Tailoring content to match this intent improves rankings and conversions.
  • Local vs. Global Focus: A local service provider needs strong local SEO with Google Business Profiles and local citations, while a SaaS business may focus on broader, international SEO tactics.
  • Keyword Relevance: High-volume keywords might not be relevant for all industries. Niche industries benefit from targeting long-tail keywords that attract highly qualified traffic.

Same SEO prices across all industries

While SEO strategies are customised to meet the specific needs of each industry, my pricing remains the same across all sectors. You’ll receive a tailored approach without any hidden fees or surprises.
I work at an hourly rate of CHF 190 and at a retainer rate of CHF 3040.00.

For more details, visit my pricing page.


Corina Burri

Corina is a SEO professional from Zürich. Since 2016 she's in SEO and has contributed to publications such as SEOFOMO, Tech SEO Tips, or iPullRank. When not grinding, she enjoys exploring Switzerland.